Magpie Competitor Price Intelligence
Magpie’s tailored approach enables us to report competitor pricing data in the most suitable way for you and your business departments to use daily.
Magpie is more than just a data collection tool, its a fully managed service. We provide ongoing support and development to ensure your price database is maintained and up to date as well as customisable reporting screens and features for your business.
Magpie makes monitoring competitor and comparison website price and offer changes quick and easy. It does all the data collection and comparison work for you, leaving you time to formulate your pricing strategy and marketing campaigns.
A wide selection of reporting screens, data exports and an API provide your competitor price data in a variety of forms for you to use for executive summaries, day to day trading or even in a public forum.
Data is kept up to date, collected either once or twice a day, seven days a week and the reporting system and API are available 24 hours a day through secure authentication.
Daily proactive email alerts provide notifications to your various teams on what has changed in the market, saving you time trawling multiple websites every day to look for changes on your competitors’ sites leaving you more time to evaluate the data and plan your strategies.
Prices are collected daily so historical prices for each competitor and for each product can be viewed in graph format as well as exported to CSV. Historical graphs show prices day by day or monthly. Historical prices can be used to see trends in prices or compare against sales for a particular time period to see what the market was doing at that time.
Magpie does all the data collection and comparison work for you, leaving you time to formulate your pricing strategy and marketing campaigns. Collect thousands of prices every single day and be alerted to the important changes.
The executive summary is a top level report that shows your cheapest price for each product/deal against the best from any of your competitors. This is then summarised with a win/lose/draw column and total summary at the top of the report.
Magpie’s API enables you to access the reporting data in raw form for use in third party applications. Data is provided via an authenticated API call in JSON format so that it can be presented in any form required by the third party application.