Brand Prominence
Boost your digital visibility and make more sales with advanced share of shelf analytics
TRUSTED BY THE WORLD'S LEADING BRANDS
Why use Brand Prominence ?
Unmatched view of your brand vs. competitors
See how strong your digital prominence is compared to the competition and identify key areas where you might need to make improvements for more sales.
Data that drives meaningful changes
Our comprehensive share of shelf analysis can help reveal where visibility for your brand could be better, empowering you to take direct action that benefits your company online.
Boost your market presence
Delving into your industry’s entire market landscape, brand prominence shows which focuses could yield the most lucrative results for your business.
Your path to greater discoverability
We collect the data
Magpie DBX automates the collection of data across the entire digital shelf. We pride ourselves on our scale, quality, and speed
We give you insight
Between our dashboard, reports, and Insights Team, we will highlight how your brand performance is changing across the key factors to success
You take action
With the right data and insights behind you, you're now in the best position to take appropriate action that will strengthen your market share
You sell more products
Putting it all together, Magpie DBX will help you sell more products online
How Brand Prominence will help you
Share of voice at a glance
We automatically track your share of voice across the market. Be it by country, product type, or device, see how you stack up vs. competitors on key websites, and understand how the latest market movements could affect sales.
Our intelligent algorithm takes brand mentions, size, and position into account, generating a meaningful prominence score that highlights where you are winning and where you are losing.
Stay on top of your competitors every move
If there’s a shift in how prominent a competitor is on a retailer’s website, we’ll notice.
The Brand Prominence Dashboard gives you a snapshot of changes in the overall market, while Reports lets you drill down into key retailers, revealing who owns what share of shelf.
You can drill down even further and see how your competitors are staying so prominent, too, with a view to leading the pack yourself in future.
Trends over time
Dig deeper into the past and discover your competitor’s historical trends. Use your newfound knowledge to be more proactive, rather than reactive, and get your brand seen more.
Save time and energy
All our reports are automated, meaning you can spend less time manually crawling competitor websites and focus more on making meaningful changes.
Set up custom reports for quick access and use them to plan direct action.
Data when you log on
We gather data overnight, ready for you when you first log in.
Need updates throughout the day? We can gather the data as often as you need it – speak to one of our team about your data needs.
Proof behind the numbers
Our Data Quality team makes sure that you are receiving the most accurate data in the areas that matter to you. We also give you screenshots and timestamps to back up the numbers.
Use this as proof of commercial agreement violations, or part of your discussions with retailers to boost prominence, and in turn, your ROI.
Data, however you need it
Product data is available from Magpie DBX in the following formats:
- CSV downloads
- API
- Historical charts
- Email alerts
- 24/7 online dashboards
Unlimited access for your whole business
With Magpie DBX, you get unlimited user integrations at no additional cost.
That means you, your team, key stakeholders, and anyone else in the company can be given the access they need.
And because permissions can be granted on a user by user basis, only relevant parties see what needs to be seen.
Get a clearer picture with more modules
For complete clarity on how your brand is performing online, be sure to use our modules together.
Gain a greater understanding of your discoverability with:
Product Prominence
Understand how your products compete on crucial retailer websites, learn where to make meaningful changes, and increase your market presence.
Search Prominence
Discover how visible your brand is vs your competitors for key on-site search terms, and take appropriate action to claim the top spots.